Digital marketing examples
Worked and annotated examples, not an inspiration gallery. Each example explains why it is shaped the way it is, so you can adapt the reasoning rather than copy the surface.
2 example sets All free, no signup
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Digital marketing portfolio examples
Freelancers, job applicants and agencies building a credible work sample
- EXAMPLE
- TEMPLATE
- DOCX
- Free
DOCX + PDF 2–3 hours for a first version -
Digital marketing strategy examples
Anyone writing a marketing plan for a business or a client
- EXAMPLE
- TEMPLATE
- DOCX
- Free
DOCX + PDF 60–90 minutes
Which example do you need?
| If you are… | Use | What it shows |
|---|---|---|
| Writing a marketing plan | Strategy examples | Four businesses with different demand patterns, and the channels each ruled out |
| Applying for work or pitching | Portfolio examples | The six-part case study structure, and what to show per discipline |
| Under an NDA and unable to share figures | Portfolio examples | What you can describe honestly without inventing numbers |
Why these are annotated
A gallery of finished work is only useful if you already know what makes it good. Each example here carries the reasoning beside it: which channels were chosen, which were deliberately excluded, and what the trade-off was.
The "explicitly not using" line in each strategy example is the habit most worth copying. A list of everything you could do is a wish list. A strategy is the shorter document that says what you will not do.